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Marketing & Sales

The Marketing and Sales program of study teaches Career and Technical Education (CTE) learners how to collect information to determine potential sales of a product or service and/or create a marketing campaign to market or distribute goods and services. Through this program of study, students will learn the skills necessary to understand and apply data on customer demographics, preferences, needs, and buying habits.

  • Level 1 Principles of Business, Marketing, and Finance
  • Level 2 Sports and Entertainment Marketing I
  • Level 3 Sports and Entertainment Marketing II
    • Level I certification classes through LSC:
      • Info. & Proj. Mgmt. (BMGT 1309)
      • Human Relations (HRPO 1311)
      • Prob. Solv. & Decision Making (BMGT 2302)
      • Bus. Computer Appl (BCIS 1305)
  • Level 4 Advanced Marketing
    • Level I certification classes through LSC:
      • Bus. Principles (BUSI 1301)
      • Prin. of Management (BMGT 1327)

 

Certificates and Degrees

High School Industry Certification

  • Entrepreneurship and Small Business

POST HIGH SCHOOL OPPORTUNITIES

Associate Degree

  • Marketing/ Marketing Management (General)
  • Consumer Merchandising/Retailing Management
  • International Marketing
  • Business

Bachelor’s Degree

  • Marketing/ Marketing Management (General)
  • Business Administration
  • Applied Economics
  • Marketing Research

Master’s/Doctoral Professional Degree

  • Additional degree opportunities are available.

Career Opportunities

  • Marketing Research Analysts and Marketing Specialists
  • Insurance Sales Agent
  • First-line Supervisors of Retail Sales Workers
  • Wholesale and Retail Buyers

TEA Marketing & Sales Program of Study